電話で無料相談(日本時間8:00~12:00) 050-5539-7893(国内電話費用でアメリカ直通)

FAQ

Here are some FAQs.

Q
How great is the consumption power of the United States?
A

The following is quoted from the article of the Ministry of Economy, Trade and Industry / Electronic Commerce Survey.

(3) Market size of cross-border e-commerce between Japan, the United States, and China In the first year of Reiwa, the market size of cross-border EC among the three countries of Japan, the United States, and China was any of the three countries. Has increased. The amount of cross-border EC purchases from Japanese businesses by Chinese consumers was 1,655.8 billion yen (up 7.9% from the previous year), and the amount of cross-border EC purchases from US businesses was 2,94 billion yen (up 16.3% from the previous year). ), And it has been increasing since last year.

Cross-border e-commerce market size in Japan, the U.S., and China (from the Ministry of Economy, Trade and Industry and official website)
CountryCross-border EC purchase amountGrowth
Japan317.5 billion yen14.8%
United States1,557 billion yen11.8%
China3,665.2 billion yen12.3%
Q
How big is the difference in the size of the EC market in the US and Japan?
A

First of all, according to the data published in the “Market Research on Electronic Commerce” report compiled by the Ministry of Economy, Trade and Industry, the size of the BtoC-EC (consumer electronic commerce) market in Japan in the first year of the decree was 19.4 trillion. It is said to be JPY (18.0 trillion yen in the previous year, up 7.65% from the previous year).

Graph on e-commerce market size in Japan.
The graph shows that the scale has been expanding due to the rise in the right shoulder, and in fiscal 2019 it was 19.4 trillion yen.

The top 3 EC malls in Japan are the “Rakuten,” “Amazon Japan,” and “Yahoo” groups, but regarding the total sales and distribution of each group,

  • Rakuten: 3.4 trillion yen (of which Rakuten Market is over 2 trillion yen)
  • Amazon Japan: 1.5 trillion yen
  • Yahoo Japan: 2.6 trillion yen (including Yahoo! Shopping, Lohaco, etc. are 760 billion yen)

(Based on the figures announced in each financial statement, it is calculated based on the total amount of distribution for the year 2019).

Next, sales of E-commerce sites in the U.S. (2019) are as follows.

RankingSiteSales amount
1Amazon24.9 trillion yen
2Walmart3.4 trillion yen
3eBay3.3 trillion yen
4Apple2.3 trillion yen
5The Home Depot1.9 trillion yen
Quoted from NeriMarketing

As you can see from these, the market size of Amazon in the United States is overwhelming, and it is Amazon in the United States that makes more sales than the size of the domestic EC market.

Q
Is there anything to be aware of EC site in overseas?
A

Requests differ depending on each site, please understand the rules of each EC site.

However, to protect yourself, we recommend only legal checks of your posted photos, published texts, intellectual property, etc.

Q
How are U.S. and Japanese business customs different?
A

It depends on the industry, it cannot be expressed in one word.

For example, Amazon payments are made once every two weeks. EBAY is held once a week.

Q
What kind of complaints do you have in the U.S.? What is the solution?
A

America is more of a consumer paradise than Japan. Therefore, if you buy and don’t like it, you can return most of the items for whatever reason.

If you purchase a cheap product and return it, the seller may ask you to dispose of it or donate it yourself.

In addition, if you point out that there is not enough screw in the product assembled by DIY, usually “Send one screw immediately” will solve the problem. However, if the communication does not go well, the consumer will say , “Please send the product again because you will return it” or from the seller side “The current product will be disposed of by the customer, and a new product will be sent back. There are often responses such as. Even if it is a very minor defect that does not affect the human body, the solution will differ greatly depending on the response.

Q
I’m afraid of American legal issues, what should I do?
A

If you unknowingly turn around behind the scenes, a small fire may grow. We believe that you can rest assured by conducting a legal check in advance as much as possible.

Q
Is there any difference in selling methods between Japan and the US on the EC site?
A

There is no big difference. However, in the United States, it is common to apply for a trademark right and sell it as a branded product, regardless of whether it is famous or not.

Q
Is there a difference in logistics management methods between the United States and Japan?
A

Compared to Japan, I think it is certain that communication gaps are more likely to occur due to various cultural differences such as “maritime nation / continental nation”, “monoethnic / multi-ethnic groups due to immigrants”, and “religious factors”. Therefore, I think that it is a shortcut to prevent such problems by collaborating with an American local trader who understands Japanese business customs.

Q
I don’t know the currency problem or the payment method. Dollar? JPY? How is it deposited?
A

For Amazon America, the payment amount will be remitted within the United States. It will be credited to your home country via an Amazon-licensed provider or an account in the United States. Therefore, you can receive it in your own currency, but there is a risk of exchange rate.

Q
Is it really easy to launch the US market?
A

Of course you can. If you eventually fail to launch the project, we will refund all the costs you have spent on us.